Privacy Policy

INTRODUCTION

We are committed to safeguarding and respecting your privacy ; in this policy we explain how we will treat your personal information.

This Privacy Policy together with our terms and conditions, explains how and why we use the information we collect about you and tells you what to expect when we collect personal information from you. It also explains how we will store, handle and keep your personal information safe.

This Privacy Policy sets out how your personal information will be processed, stored and how this applies to your use of our websites, https://tradelinens.co.uk and https://tielleloveluxury.co.uk, and any of the services accessible through our websites that are available on any site of ours. Please read the following carefully to understand our practices regarding your personal information and how we will treat it.

We keep our Privacy Policy under regular review to make sure it is up to date and accurate.

2. INFORMATION ABOUT WHO WE ARE

Our Group of Companies include Tradelinens Limited, and Tielle Love Luxury Limited (collectively referred to as “our Group”, “we” or “us” in this policy).

Tradelinens Limited is the controller for the personal information we process unless otherwise stated and is responsible for your personal data.

Our Group companies are registered with the ICO under reference: ZB648337

You can contact us at:

Postal address:

The Old Granary,

Mile Barn Farm,

Hemel Hempstead Road,

Dagnall,

Herts,

HP4 1QR

Email address: data.protection@tradelinens.co.uk

3. GENERAL INFORMATION

All personal information we collect or are provided with will only be held and stored in accordance with this policy and the UK General Data Protection Regulation (“UK GDPR”), the Data Protection Act 2018 and any other legislation relating to the protection of personal data (data protection laws).

This Privacy Policy sets out how your personal data will be processed, stored and used when you visit our website, to provide you with the services and / or products you have requested from us or to help us direct your enquires.

4. COLLECTING PERSONAL INFORMATION

Personal information or personal data, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

Most of the personal information we process is provided to us directly by you for the purpose of providing you with our services. We collect and process your personal information through your use of this website, including any data you may provide through this website or directly to us via another medium when you purchase a product, and / or services.

We may collect, store and use the following kinds of personal information:

(a) information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths);

(b) information that you provide to us when registering with our website including your email address;

(c) information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters (including your name and email address];

(d) information relating to any purchases you make of our goods (including your name, delivery address, payment address, telephone numbers, email address and payment details;

(e) information contained in or relating to any communication that you send to us (including the communication content and metadata associated with the communication); and

(f) any other personal information that you choose to send to us.

This list is not exhaustive, and, in specific instances, we may need to collect additional data for the purposes set out in this Privacy Policy. Some of the above personal information is collected directly from you, for example when you register on our website or send an email to our customer services team or via social media. Other personal information is collected indirectly, for example your browsing or shopping activity.

Please note that where you disclose to us the personal information of another person, you are responsible for bringing this Privacy Policy to their attention at the time of sharing the data with us.

5. USING PERSONAL INFORMATION

We will only use your personal information when the law allows us to do so. The law on data protection sets out a number of different reasons for which a company may collect and process your personal data.

When collecting your personal information, we will always make it clear to you which information is necessary in connection with the particular activity.

Most commonly we will use your personal information in the following circumstances:

- Where you have consented before the processing.

- Where we need to perform a contract, we are about to enter or have entered with you.

- Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

- Where we need to comply with a legal or regulatory obligation.

Whenever you have given us your consent to use your personal information, you have the right to change your mind at any time and withdraw that consent. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.

If you have given your consent to receive marketing emails you can withdraw this at any time, or if we are relying on our legitimate interests to send you marketing you can object. In either case, just let us know. If you have received a direct marketing email from us and no longer wish to do so, the easiest way to let us know is to click on the unsubscribe link at the bottom of our marketing emails.

In certain circumstances, we need your personal information to comply with our contractual obligations or to pursue our legitimate interests in a way which might be reasonably expected as part of our running our business. For example we may use your personal information to:

(a) administer our website and business;

(b) personalise our website for you;

(d) send you goods purchased through our website;

(e) send you non-marketing commercial communications;

(f) send you email notifications that you have specifically requested;

(g) send you our email newsletter, if you have requested it (you can inform us at any time if you no longer require the newsletter);

(h) send you marketing communications relating to our business (you can inform us at any time if you no longer require marketing communications);

(i) provide third parties with statistical information about our users (but those third parties will not be able to identify any individual user from that information);

(j) deal with enquiries and complaints made by or about you relating to our website;

(k) keep our website secure and prevent fraud; and / or

(l) verify compliance with the terms and conditions governing the use of our website;

We use your information to facilitate your orders, to enable a fast response to your request and improve our service to you. We may contact you when we need to verify your identity, follow-up with you or contact you as necessary.

If you submit personal information for publication on our website, we may publish and may otherwise use that information in connection with the provision of services.

If you share information publicly, for example submit, tag or post personal information including on social media we may use your personal data to interact and / or respond to you.

We will not, without your express consent, supply your personal information to any third party for the purpose of their or any other third party’s direct marketing.

6. CHANGE OF PURPOSE

We will only use your personal information for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If we need to use your personal information for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

7. REGISTRATION or ACCOUNT INFORMATION

Some personal information is required to register and create an account including name, contact details, and email address.

If you need to change or update your personal information we hold, please contact us either by post or by email at data.protection@tradelinens.co.uk.

8. PAYMENT INFORMATION

Our chosen third-party payment service providers may process your personal information to process any payments made for the provision of goods and / or services. The information may include information for identification and verification, such as your name, credit, debit or other card number, card expiration date, and CVV code.

Any payment transactions carried out by us, or our chosen third-party provider of payment processing services will be kept secure and encrypted where possible.

All our website financial transactions are handled through our payment services provider, WorldPay and PayPal. You can review the provider’s privacy policy at http://www.worldpay.com/uk/privacy-policy and https://www.paypal.com/uk/webapps/mpp/ua/privacy-full.

We will share information with our payment services provider only to the extent necessary for the purposes of processing payments you make via our website, refunding such payments and dealing with complaints and queries relating to such payments and refunds.

9 . DISCLOSING PERSONAL INFORMATION

We may disclose your personal information to any of our employees, officers, insurers, professional advisers, agents, suppliers or subcontractors insofar as reasonably necessary for the purposes set out in this Privacy Policy.

We may disclose your personal information to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries) insofar as reasonably necessary for the purposes set out in this Privacy Policy.

We may disclose your personal information to third parties to fulfil the services, orders or contracts entered into. We only ever share your personal information with trusted third parties.

We may share your data with selected third parties. We will never sell the personal information we collect.

The reasons we may share your personal information with third parties are:

(a) to the extent that we are required to do so by law;

(b) in connection with any ongoing or prospective legal proceedings;

(c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);

(d) to any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal information.

10. INTERNATIONAL DATA TRANSFERS

Information that we collect may be stored and processed in and transferred between any of the countries in which we operate in order to enable us to use the information in accordance with this Privacy Policy. Where we share your personal data within our Group, or to third parties and suppliers outside the UK, such as Europe and / or the USA, Russia, and China, we have procedures in place to ensure your personal information receives the same protection as if it were being processed inside the UK. For example, our contracts with third parties stipulate the standards they must follow at all times.

Any transfer of your personal information will follow applicable laws and we will follow the guiding principles of this Privacy Policy.

Personal information that you publish on our website or submit for publication on our website may be available, via the internet, around the world. We cannot prevent the use or misuse of such information by others.

11. RETAINING PERSONAL INFORMATION

Our data retention policies and procedures are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal information.

Personal information that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

We will retain documents (including electronic documents) containing personal information:

(a) to the extent it is necessary to facilitate any order for services;

(b) to the extent that we are required to do so by law;

(d) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).

At the end of any retention period, your personal information will be securely deleted or destroyed.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for analytical or statistical purposes, in which case we may use this information indefinitely without further notice to you.

12. SECURITY OF PERSONAL INFORMATION

Our Group work hard to keep your information safe. We use a combination of technical, administrative, and physical controls to maintain the security of your data.

We will store all the personal information you provide on our secure password and firewall-protected servers. All electronic financial transactions entered into through our website will be protected by encryption technology.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator when we are legally required to do so.

Where we have given you (or where you have chosen) a password that enables you to access certain parts of our services, including our website, you are responsible for keeping the password you use for accessing our website confidential, We ask you not to share a password with anyone, we will not ask you for your password (except when you log in to our website).

Whilst we work hard to ensure that personal information processed is subject to appropriate security the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of any data sent over the internet.

13. AMENDMENTS

We may update this policy from time to time by publishing a new version on our website.

You should check this page occasionally to ensure you are happy with any changes to this policy. Where appropriate we may notify you of changes to this policy by email.

14. YOUR RIGHTS

You are also able to exercise your rights which include:

Your Right to be Informed

We aim to be transparent within our Privacy Policy and provide you with information about how we use your personal information.

Your Right to Object

In some circumstances you can stop the processing of your personal information for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal information.

Where your details are used for marketing, you can opt out at any time. You are able to unsubscribe from marketing on each contact or you can contact us to object to any processing.

Your Right to Rectification

You have the right to request the correction of your personal information when it is incorrect, out of date or incomplete. If you notify us that the personal information, we hold is complete or inaccurate we will correct or complete the information as soon as possible.

Your Right to Erasure or the Right to be Forgotten

You have the right to request that your personal information be deleted; including if we no longer need it for the purpose we collected it, you withdraw your consent or you object to its processing.

Following your request, we will erase your personal information without undue delay unless the continued retention is necessary and permitted by law. If we make the personal information public, we shall take reasonable steps to inform other data controllers processing about your erasure request.

Your Right to Restrict Processing

You have the right to request that we restrict the processing of your personal information. This can be done in circumstances where we need to verify the accuracy of the information, if you do not wish to have the information erased or you have objected to the processing of the information, and we are considering this request. Once the processing is restricted, we will only continue to process your personal information if you consent, or we have another legal basis for doing so.

Your Right to Access

You have the right to access the personal information we hold about you. Any access request will usually be free of charge and responded to within one month. We will endeavour to provide information in the format requested, but we may charge you a reasonable fee for additional copies.

Your Right to Data Portability

You have the right to receive a copy of your personal information which you gave to us. The copy will be provided in a commonly used and machine-readable format. You can also have it transmitted directly from us to another data controller, where technically possible.

The right not to be subject to automated decision making and profiling.

You have the right to not be subject to solely automatic decisions (i.e., decisions that are made about you by computer without any human input) in relation to any processes that have a legal or similarly significant effect on you.

Please note that we do not make solely automated decision, however, you will be notified if we a solely automated decision which produces a legal effect or significantly affects you.

When you request to exercise your rights

You will not have to pay a fee to exercise any of the rights listed above. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal information or to exercise any of your other rights. This is a security measure to ensure that personal information is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

15. THIRD PARTY WEBSITES

Our website includes hyperlinks to, and details of, third party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements or policies. When you leave our website, we encourage you to read the Privacy Policy of every website you visit.

We have no control over, and are not responsible for, the privacy policies and practices of third parties.

16. UPDATING INFORMATION

It is important that the personal information we hold about you is accurate and current. Please keep us informed if your personal information changes during our relationship with you.

Please let us know if the personal information that we hold about you needs to be corrected or updated. You can contact us by post or by email at data.protection@tradelinens.co.uk.

17. ABOUT COOKIES

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. A cookie is a piece of data stored locally on your computer containing information about your activities on the Internet. Each website can send its own cookie to your web browser if your browser's preferences allow it. Many websites do this whenever a user visits their website in order to track online traffic flows.

Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

18. OUR COOKIES

Cookies in use on our websites

We use the following types of cookies:

Essential or strictly necessary cookies. Some cookies are essential for the operation of our websites. For example, some cookies enable you to log into secure areas of our website or make use of services. These types of cookies also allow us to identify subscribers and ensure they can access the subscription only pages. If a subscriber opts to disable these cookies, the user will not be able to access all of the content that a subscription entitles them to.

Analytical or performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our websites when they are using it. This helps us to improve the way our websites work, for example, by ensuring that users are finding what they are looking for easily. We use Google Analytics performance cookies to provide anonymous statistics on how our site is used. Some of our performance cookies are managed for us by third parties. However, we don’t allow the third party to use the cookies for any purpose other than those listed above. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight articles or services that we think will be of interest to you based on your usage of our websites.

Functionality cookies. We use functionality cookies to allow us to remember your preferences for your return visits to our websites. For example, cookies can save you the trouble of typing in your username every time you access our websites. This also enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Social Media Cookies. These cookies allow you to share what you’ve been doing on the website on social media such as Facebook, TikTok and Twitter. These cookies are not within our control. Please refer to the respective privacy policies for how their cookies work.

Targeting cookies. These cookies record your visit to our websites, the pages you have visited and the links you have followed. We will use this information to make our websites and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose anonymously. We do not tell third parties who you are.

We use cookies on our website to recognise a computer when a user visits the website / track users as they navigate the website / enable the use of a shopping cart on the website / improve the website’s usability / analyse the use of the website / administer the website / prevent fraud and improve the security of the website / personalise the website for each user.

These are the cookies we use and why:

Cookies We Use

Why We Use Them

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